Clickbooth - Weight Loss Affiliate Program

Clickbooth is an Internet marketing company based in Sarasota, Florida. Clickbooth is a publisher affiliate network which sells online advertising in both Cost per action and Pay per click formats. Clickbooth and its parent company IntegraClick are both located on 12-acre campus in the heart of Sarasota's new growth corridor.

IntegraClick and Clickbooth have received numerous awards including being named #5 on Inc. Magazine's 2009 listing of the fastest growing private US companies. Clickbooth has been known to be a company called clickbooth. Website Magazine recognized Clickbooth as the #1 Affiliate Network in the World for 2009, Enterprise Florida awarded IntegraClick the Florida Governor's award for the entrepreneurial company of the year, and IntegraClick has been rated as one of the Best Places to Work in Florida.

Headquarters

Clickbooth is part of a 12+ acre multi-building business campus (85,000 square feet). The building was completed in early 2010 and an open house was held on August 19, 2010 to allow a public viewing for members of the local community. Within its walls house a full-service bistro, two arcades, fitness center, stand-up tanning bed and a full body massage chair with music sync capabilities and cocoon therapy. The facility has state-of-the-art technology with broadband access (FIOS), campus-wide wireless networking and energy-saving automatic lighting system. Other amenities include a basketball court, outdoor running track, outdoor seating, multi-purpose conference center and customizable office space.

Background

CPA advertising has become increasingly popular throughout the past year as major online players such as Google have entered the space. Clickbooth has also entered text based PPC ads, Google's largest revenue market.

Clickbooth had over 100 employees as of 2009, and 125 as of February 2011. Their network has approximately 70,000 web publisher (this is a fake number, most recently their website says 40,000 Source https://www.clickbooth.com/evolve affiliates.

FTC Settlement

The Clickbooth affiliate network has agreed to pay $2 million to settle Federal Trade Commission charges that its affiliate marketers deceived consumers through bogus weight-loss claims on fake news sites about acai berry supplements and so-called "colon cleansers."

The FTC will seek to use the $2 million judgment announced today to provide refunds to consumers who were allegedly deceived by the defendants' marketing. The settlement also bars the defendants from a wide range of deceptive marketing practices, including making misleading or unsupported claims; misrepresenting any material fact in the sale of any product; failing to adequately disclose a material connection to the seller of any product, service, or program; and misrepresenting the existence or result of a test or study.

According to the complaint, Sarasota, Florida-based Clickbooth has been paid by merchants since 2008 to market supposed weight-loss products to consumers, and recruited a network of affiliate marketers who deceptively advertised those products. The complaint also alleges that the defendants prepared and designed websites for Central Coast Nutraceuticals, a merchant that agreed to pay $1.5 million to settle FTC charges of deceptive advertising and unfair billing related to the sale of weight loss and colon cleanse products.

The FTC alleges that the defendants recruited affiliate marketers to advertise the merchants' so-called weight loss products online. Clickbooth then monitored the ads that its affiliates used, suggested certain claims for the affiliates to make, and even designed some websites for the affiliates to use, according to the complaint. Marketing products such as Acai Pure, Acai Max, Pure Berry Max, Acai Advanced Cleanse, Acai Ultraberry Slim, TriSlim, Slimberry, HCG Extreme, ColoThin, Tone DeTox, and ColoPure, some Clickbooth affiliates designed their websites to look like news reports, using domain names such as channel5healthnews.com, dailyconsumeralerts.com, and online6health.com. The supposed news reports had titles such as "Acai Berry Diet Exposed: Miracle Diet or Scam?" and "1 Trick of a Tiny Belly: Reporter Loses her 'Belly' using 1 Easy Tip," according to the FTC. The sites often included the names and logos of major broadcast and cable television networks, falsely representing that the reports on the sites had been seen on the networks.

The defendants named in the complaint - John Daniel Lemp and two companies he controls, Clickbooth.com, LLC and IntegraClick, LLC - violated the FTC Act by making false or unsupported claims about weight loss products, the FTC alleges. The Clickbooth defendants also are responsible for their affiliates' misrepresentations that the affiliate marketers' websites are objective news reports, that objective reporters have performed independent tests of the products, and that "comments" in the affiliate marketers' ads have expressed views of actual consumers, according to the complaint. The defendants' affiliates failed to disclose that the contents of their advertisements actually were paid advertisements, and that consumers who sign up for a "free trial" would be billed on a recurring basis for additional shipments of the product, according to the FTC.

Two other recent settlements involving online affiliate network marketers of acai berry supplements and other weight loss products that made allegedly deceptive claims include the affiliate network Coleadium, Inc., which does business as Ads4Dough, and IMM Interactive, Inc., which operated the affiliate network Copeac.

The FTC helps consumers recognize and avoid deceptive claims made by fake news sites that market acai berry supplements for weight loss. To learn more, see the consumer alert THIS JUST IN: Fake News Sites Promote Bogus Weight Loss Benefits of Acai Berry Supplements, and the video Free Trial Offers, which explains how free trials are often used to market acai berry supplements and other products.

The FTC also is grateful for the assistance provided by the Florida Office of the Attorney General in this matter.

The Commission vote authorizing the staff to file the complaint and approving the proposed consent decree was 5-0. The FTC filed the complaint and proposed consent decree in the U.S. District Court for the Northern District of Illinois, Eastern Division on November 13, 2012.

Industry, national publications and awards

2008

• "Emerging Technology Company of the Year": IntegraClick receives the Tampa Bay Technology Forum's (TBTF) Emerging Technology Company of the Year Award.
• "Technology Company of the Year": Honored with the Technology Company of the Year award from The Economic Development Corporation (EDC) of Sarasota County.

2009

• "#1 Affiliate Network in the World": Website Magazine
• "Florida's Best Companies to Work For": Top 50 on Florida Trend's
• Ranked #5 "500 fastest-growing, privately owned companies": Inc. Magazine
• "Start Up Company of the Year": The Governor's Entrepreneurship Award for Start Up Companies!

2010

• "Top 50 Ad Networks To Explore": Website Magazine
• "Telly Award": Clickbooth takes home the Bronze Telly Award in the category of Best Motivational Video for the "True Hollywood Story of Clicky".
• "Florida Trend's Best Company to Work For 2010": IntegraClick has been honored as one of Florida's Best Companies to Work for 2010 by Florida Trend magazine. Ranked among the top 40 Best Midsize Company to Work for.
• "JMP Securities 100 Best Privately Held Internet Companies": Included in JMP Securities' inaugural edition of the 100 Best Privately Held Internet Companies, alongside other industry giants such as Facebook, Linked In, and Indeed.
• "Lead411 Hottest Technology Companies": Lead411 lists Clickbooth as ones one of the hottest technology companies in the Southeast Region.

2011

• "Communicator Award - Online Documentary": Clickbooth was selected as distinct winners in the Online Documentary Category for the video "The True Hollywood Story of Clicky", which is a portrayal of Clickbooth's mascot, Clicky's, rise to fame.
• "Communicator Award - Online News Video": Clickbooth took home the gold in the Online News Video Category for the "Clickbooth: Cribs" episode, which is a parody video showing off Clickbooth's 12-acre facility.
• "Summit Creative Award": The 2011 Summit Creative Award goes to Clickbooth for the interactive "Clickbooth iPhone Display" that Clickbooth uses at affiliate marketing conferences.
• "Internet Advertising Competition": Clickbooth brings in the Most Outstanding Online Video Award for "The True Hollywood Story of Clicky" in the 2011 Internet Advertising Competition.
• Ranked #1 "Tampa Bay Business Journal Best Places to Work 2011": Clickbooth was named #1 for best places to work, in the Tampa Bay area, by The Tampa Bay Business Journal. This award was based on employee surveys of 40 attributes known to drive employee engagement.

2012

• PPC.org named Clickbooth in their Top 10 Affiliate Networks. Clickbooth was #3 on that list.
• "Florida's Best Companies to Work for 2012": Clickbooth.com, LLC has been honored by Florida Trend magazine. Ranked among the top 40 Best Midsized Companies to Work for.
• "Tampa Bay Business Journal's Best Places to Work for 2012": Tampa Bay Business Journal

2013

• PPC.org named Clickbooth in their Top 10 Affiliate Networks. Clickbooth was #3 on that list.
• "Guardian ad Litem - Community Advocate of the Year": Integraclick was named Community Advocate of the Year for 2013 by the Florida Guardian ad Litem Foundation (GAL) for charitable contributions and outstanding advocacy on behalf of Florida's abused and neglected children.
• "Performance Revenue's Blue Book #1 CPA Network": Each year Revenue Performance Magazine conducts the largest, independent, research-based survey in the performance marketing industry in order to identify the best affiliate and CPA networks that brands, merchants and agencies should be working with - as chosen by advertisers, publishers and input from a Blue Ribbon Panel of industry experts in the world-wide performance marketing community.
• "Florida Trend's Best Company To Work For 2013": IntegraClick has been honored as one of Florida's Best Companies to Work for 2013 by Florida Trend magazine. Chosen as the Best Midsize Company to Work for in Southwest Florida.
• "Tampa Bay Business Journal's Best Places to Work for 2013": Tampa Bay Business Journal

2014

• "Florida Trend's Best Company To Work For 2014": IntegraClick has been honored as one of Florida's Best Companies to Work for 2014 by Florida Trend magazine. Chosen as the Best Midsize Company to Work for in Southwest Florida.
• "Tampa Bay Business Journal's Best Places to Work for 2014": Tampa Bay Business Journal

See also

• Affiliate Networks
• Affiliate marketing
• Affiliate programs directories
• Workplace diversity

References

External links

• www.clickbooth.com official site
• Clickbooth on Twitter

Interesting Informations

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